Two brothers. One project. A lot of sawdust.
Years ago my brother and I were building something together, cutting a lot of wood, and we both ended up covered head to toe in sawdust.
I said something like, "Oh my God, I'm covered in sawdust." He looked at me, completely straight-faced, and said the line we've been laughing about ever since. I had a vision for sawdust in a jar.
Turns out it's not just a guy thing. Every woman we know who builds, sands or swings a hammer laughed just as hard, and pointed out that she gets covered in it too. Fair enough. The label says "for men & for women" for a reason.
So we bottled it. Every plastic jar is filled with real sawdust from a friend's cabinet-making shop, sealed, labeled, packed in a sturdy white-box mailer and sent off to make somebody laugh.
"Oh my God, I'm covered in sawdust."
"Uh… that's man's baby powder."


